Case study · Spiritual & wellness content
Great writing, finally found.
A content blog with great writing and no reach, rebuilt around strategy, SEO and email.
01 The challenge
The content was high quality, but traffic was low and almost nobody converted. There was no content plan, no SEO and no way to keep readers coming back.
02 What we did
- 01
Research
Keyword and competitor research, plus a survey of the existing audience.
- 02
Content strategy
Content pillars and a calendar built around what readers were searching for.
- 03
SEO
On-page and technical SEO across the blog.
- 04
Email and community
Lead magnets, email sequences and a community space to bring readers back.
03 The result
Higher conversions and a growing community of readers who come back.
More work
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